How Are Batteries Made?
Alkaline batteries have a long and rich history of powering various everyday devices. Chemical engineering…
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Duracell Ultra Alkaline AA Batteries
Lasts up to 100% longer*
*Longevity performance compared to the Minimum Average Duration of the 2015 IEC AA Digital Camera test. Results may vary by device or usage pattern.
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Duracell Ultra Alkaline AAA Batteries
Lasts up to 100% longer*
*Longevity performance compared to the Minimum Average Duration of the 2015 IEC AAA Motorized Toy test. Results may vary by device or usage pattern.
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Duracell Ultra Alkaline 9V Batteries
Our best battery, suited for everyday devices with extra performance for high drain devices
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Technology
Learn how the technology used to create our long-lasting batteries makes us the #1 trusted battery brand.
Engineered To Work Longer
Modern rechargeable technology makes Duracell batteries last longer and provide excellent performance for all…
Learn moreResponsible Battery Use, Care And Disposal
Find out how to get the best out of a Duracell battery and learn how to properly recycle them.
Learn moreHi, we are
Duracell is the world’s leading manufacturer of high performance alkaline batteries, specialty cells and rechargeables. Since its foundation in the early 1940s, the company has become an iconic personal power brand, trusted for compact and longer-lasting batteries. And at the heart of it all has been the Duracell Bunny.
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